Já falamos recentemente sobre a importância de uma boa apresentação de um design de embalagens e como ela ajuda na aprovação de um projeto.

Neste post separamos alguns mockups de embalagens produzidos por Graxaim voltadas para o segmento de alimento que vale a pena conferir.

Lembrando que esses mockups são muito fáceis de usar e geralmente são feitos com Smart Object no Photoshop, ou seja, é so entrar no objeto, alterar pela sua arte e salvar. É muito fácil.

O resultado fica altamente profissional e muito bonito.



Mockup de embalagem de iogurte, muito bonitinha e com cores bem vivas: www.creativemarket.com


Mockup de atum, ou sardinha: www.creativemarket.com


Mockup de atum, ou sardinha: www.creativemarket.com

Mockup de embalagens para enlatados, como milho verde, extrato de tomate, ervilha etc: www.creativemarket.com 


Todo o tipo de enlatado com uma vista mais frontal: www.creativemarket.com


Achocolatados, leite em pó e mais o o que você tiver em mente: www.creativemarket.com


Mockup de embalagens de leite em pó e assemelhados. Uma variação da embalagem acima, porém cim uma vista mais de cima: www.creativemarket.com

Olha que legal essa embalagem feita pelo Sergei ASVIDES, onde, de forma criativa, mistura o design da embalagem com o próprio produto.

"Back in 2011 in TIXI STUDIO we developed this idea for a product suitable for chefs called MENU2012 All the graphic design was executed by me and this is the original project. http://cargocollective.com/r3do/Menu Recently I decided to redisign the product an this is the result. Menú is a new concept of fruit, specially made for gourmet chefs which are open to new ideas for their recipes, all the natural flavour contained in freeze dried dices. Chefs can store the fruit for months without missing any property or flavour The packaging design was inspired by the traditional mexican fruit markets, full of sign paintings and typography, the tin box protects the product for a long period of time. This is a REDESIGN with NO lucrative purpose. all the images contained in this project are produced by me."

Tried&True Design | Auckland, New Zealand

"Freshmax, one the largest fresh produce companies in the Pan-Pacific region wanted to create an brand they could use across their berry fruit portfolio. The idea for Munch’n was driven by perfect little fruit mouthfuls that you just can’t stop popping. The range will potentially grow to include Kiwiberries, Blueberries, Strawberries, Cherries, Tomato Berries etc. One of the big challenges with fresh produce is getting the balance right between branding and product visibility.

Fresh produce is an involved/tactile purchase, with consumers taking time to ensure quality & freshness. With the limited amount of retail area on the smaller punnets we knew our design had to be very simple, bold & cute. Fresh produce is definitely an exciting category with so much more investment going into brand's & products than ever before."

"Fabula Branding developed design of ice-cream Happy Grandchildren for one of the biggest dairy companies in Belarus Babushkina Krynka. The design follows the concept of the name of the brand where grandchildren mean childhood, cheerful games, amusing adventures, and learning the world. Illustrations of the story games, funny inscriptions, and puzzles involve consumers in game and prolong time of visual contact with the brand. The peculiar feature of the design is author`s graphics stylized on children`s drawings."

"Graphic design experiment for Granola packaging."

Science Agency - Pavel Konyukov | Saint Petersburg, Russian Federation

"Research
Delo vkusa (A matter of taste) — is an online shop and two showrooms of Kazakh farm products with the price range above average. Distrust of local producers, poor understanding of farming in general, concerns about purchasing online, and many other issues — we have dealt with a wide range of barriers to purchase and customers’ hesitations.

Naming
We have developed a name that comprises two different ideas. Reflecting the product’s taste as well as the fact that the production and sale of these products is a matter of taste, a matter of life and a business that is a pleasure. (NB: the Russian collocation “Delo vkusa” has double meaning realization; it stands for “a matter of taste” and “flavor business”).

Logo
The self-explanatory name suggested the idea of a handicraft logo: symbolic shapes of a hammer (=business) and a spoon (=flavor). The shaped frame is repeated in the labels, price tags, signs, and other brand carriers."

Gediminas Medžiaušis | Vilnius, Lithuania

Anna Garcia | Barcelona, Spain